Calculate your cold email campaign ROI based on send volume, reply rate, and deal value. The average cold email campaign delivers 5-15x ROI when executed correctly.
Forecast your cold email revenue, profit, and return on investment. Adjust your send volume, reply rates, and deal size to see exactly how much outbound can generate.
Pair this calculator with a top-rated cold email platform to maximize your deliverability and reply rates.
5-8% is considered good for B2B cold email. 10%+ is excellent. Below 3% indicates issues with your list, copy, or domain deliverability.
For a new domain, start with 20-30 emails per day and gradually increase. A warmed domain can handle 50-100 emails per day. Sending too fast burns your domain.
About 10-20% of replies convert to calls, and 20-30% of calls convert to deals. Overall, expect 1-3% of total sends to become paying customers.